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Simrad Verado Hydraulic Kit - P/N 21116272

Verado Hydraulic Kit Kit Includes:(1) Return hose 1, 9M(6') 3/8"ID with SAE 5/8"IR coupling(2) Tee-4-ORFS: ORFS 04 x ORFS 04 x SAE 7/16"-20 UNF(1)Tee-fitting with 3/8" barbs for return hose...

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Simrad NSS9 evo3S Chartplotter/Fishfinder MFD - P/N 000-15402-001

NSS9 evo3S Multi-Function Chartplotter/FishfinderImproved Charting experience with iMX8 processorWith a 2X faster page loading time, choosing any split screen combination with views in 3D or...

Simrad NSS12 evo3S Combo Multi-Function Chartplotter/Fishfinder - No HDMI Video Outport - P/N 000-15403-002

NSS12 evo3S Combo Multi-Function Chartplotter/Fishfinder - No HDMI Video OutportImproved Charting experience with the iMX8 processorWith a 2X faster page loading time, choosing any split-screen...

The brand is a leader in electronics technology for commercial vessels. Over the past sixty years , we have developed our systems for the benefit of commercial vessels. Today we offer a range of sophisticated auto steering, navigation and safety products for vessels of all sizes, from small vessels on inland waterways to larger coastal commercial and passenger craft.

Simrad Today

Today the Simrad name is used by two distinct entities: one of these is part of Kongsberg Maritime AS and dedicated to the manufacture of electronics specifically designed for commercial fishing boats, while the other is Simrad Yachting, incorporated into the Navico group in 2006.

The Simrad ethos

The underlying ethos and design philosophy for Simrad products in the 21st century is simple: to listen to the customer, to use our experience in engineering, to make innovative products and to allow no compromise on quality. Building on a tradition that began with the introduction of the autopilot and the first civilian echosounders and sonars over 60 years ago, we continue to apply unrivaled experience to provide better system solutions and customer support for vessel owners around the world. We do our utmost to maximize performance at sea by providing a complete range of navigation, performance and communications equipment.

Professional equipment ensures full control

The Simrad brand is a leader in electronics technology for commercial vessels. Over the past sixty years , we have developed our systems for the benefit of commercial vessels. Today we offer a range of sophisticated auto steering, navigation and safety products for vessels of all sizes, from small vessels on inland waterways to larger coastal commercial and passenger craft.

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2 year warranty, extended warranty, 7 year upgrade, global service network, 2 year onboard support, get a quote.

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Simrad’s award-winning marine electronics include chart plotting solutions for any boat, from center consoles and runabouts to large walkarounds, offshore fishing and cruising boats. Simrad multifunction displays give boaters the capability to navigate, view three-dimensional scans of fish and fish-holding structures, and monitor important boat functions and engine information from a single display.

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Why Four Seasons Yachts Is Encouraging Guests to Leverage Travel Advisors

Four Seasons Yachts + Skift

May 20th, 2024 at 10:00 AM EDT

Beyond its innovative design ethos and distinctive service offerings, Four Seasons Yachts is making waves with a unique sales and distribution strategy built around a growing preference among affluent travelers to book trips with luxury travel advisors.

Four Seasons Yachts

This sponsored content was created in collaboration with a Skift partner.

Driven by increased demand among travelers for exclusive, passion-centered experiences and seamless trip planning, luxury travel advisors have seen an uptick in bookings in recent years. Aligned with these trends and capitalizing on the growing popularity of private yacht charters, Four Seasons Yachts is aiming to create a best-in-class luxury travel experience that leverages the strength of the Four Seasons brand, with inaugural voyages starting in 2026.

“Four Seasons is capitalizing on its longstanding delivery of unparalleled service by investing in luxury experiences that offer guests new ways to connect with the brand, building further differentiation and enhancing brand awareness and preference among new and existing guests,” said Marc Speichert, executive vice president and chief commercial officer at Four Seasons. “More and more, luxury travelers are looking for immersive, personalized, and worry-free travel — Four Seasons is well-equipped to deliver on this trend through our Jet, Drive, and Yacht experiences, providing a seamless end-to-end Four Seasons journey.”

SkiftX recently sat down with Nils Lindstad, vice president, business development and sales excellence at Marc-Henry Cruise Holdings LTD, joint owner and operator of Four Seasons Yachts, to discuss how the brand’s guest-focused approach to the in-journey experience is expressed in the booking phase with a travel advisor-friendly distribution strategy and novel customer experience (CX) technology that enables guests to add their travel advisors to their reservations seamlessly. 

Travel Advisor-Friendly Distribution 

Four Seasons Yachts recognizes the important relationship between guests and their travel advisors and the knowledge, insight, and guidance that a trusted travel advisor can provide. This approach not only simplifies the booking experience but also maintains the integrity of the travel advisor’s role.

“Our clients are used to being looked after in a very private, personal way,” Lindstad said. “That’s why we proactively encourage our guests to work with whomever they wish, and we reinforce that message in every marketing, sales, and distribution channel. We’ve also introduced Personal Yacht Consultants assigned to guests and their travel advisor of choice, providing dedicated support and a tailored and high-quality experience for each guest throughout their entire journey.” 

Client-Driven Digital Experience and Booking Technology

High-touch human interaction isn’t enough to ensure success within today’s luxury travel landscape, where expectations for seamless booking experiences are increasing. The human touch needs to be balanced with the efficiency, accessibility, and personalization capabilities of digital solutions. 

For Four Seasons Yachts, this means building out a client-driven digital experience with a set of technologies that enables clients to seamlessly add their preferred travel advisor to their reservation up to 60 days after booking. 

“This is an industry first,” Lindstad said. “Once a guest adds their travel advisor, we validate and register the travel advisor within our system, and then they become associated with that guest, and we can communicate with them. We register the travel advisor in a portal and provide a tool kit that allows them to easily pass along critical information to the guest and perform the standard of service the guest is accustomed to.” 

In addition, this tech stack includes booking mechanisms that handle the complexity of sea-based product preferences more effectively than traditional land-based central reservation systems. Sophisticated reservation systems integrate voyage bookings with additional services like transfers, land experiences, and onboard spa treatments, enhancing the pre-planning and guest information process.

Looking Ahead to 2026

Inaugural voyages are set to launch in 2026 with a selection of ports spanning yachting capitals from the Southern Caribbean to the Greek Isles, Ionian Sea, and Dalmatian Coast. “Four Seasons Yachts will be synonymous with exclusive destinations, exceptional design, personalized service, and elegant onboard amenities,” Lindstad said. “In our debut year, we’ll explore more than 130 distinct destinations across 30 countries and territories. Momentum is building as bookings for specific itineraries open and I’m thrilled to be part of this journey.”

To view accommodations and itineraries, click here . To join the list for updates about Four Seasons Yachts, click here . To register your interest as a travel advisor for Four Seasons Yachts, click here . 

To learn more about additional Four Seasons immersive travel journeys, including the Four Seasons Private Jet Experience, click here . This content was created collaboratively by Four Seasons Yachts and Skift’s branded content studio, SkiftX . 

Have a confidential tip for Skift? Get in touch

Tags: booking technology , digital experience , four seasons , luxury travel , SkiftX Creative Studio , SkiftX Showcase: Hospitality , SkiftX Showcase: Technology , travel advisors , yachts

More From Forbes

Thinking about trying a river cruise start in the u.s..

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American Cruise Lines operates small ship sailing on various waterways around the U.S.

It’s been argued that the U.S. is so diverse and offers so many varying vistas that you could spend a lifetime traveling from coast to coast and still not see it all. From the Rockies to the Smokies, from the desert to the tropics, from skiing to scuba diving, America really does deliver.

And that’s exactly what American Cruise Lines celebrates as it explores the history, heritage, and places behind all that makes America beautiful. The line offers over 50 itineraries ranging from six to 60 days and visits 35 states from Alaska to Florida. It is the only cruise line in the world with a 100 percent American-made fleet—that fleet consists of small ships that hold between 90 and 180 guests, classic paddlewheelers, and a brand new line of coastal catamarans.

American Cruise Lines’ 19 riverboats and small cruise ships make up the largest domestic cruise line in the country, and travelers are flocking to its upscale, all-inclusive experiences.

River Boat Itineraries Keep It Interesting

The popular jet boat ride into Hell's Canyon is one of many excursions available on the Columbia & ... [+] Snake River cruise.

Itineraries within the continental U.S. highlight the Mississippi River, including the Ohio, Cumberland, and Tennessee Rivers; the Columbia and Snake Rivers; the Hudson River; and Florida Rivers (St. John’s and Tolomato). For Americans, ports of call are usually just a short flight away. For those traveling farther, it’s a fully-planned and coordinated way to visit some of the most beautiful parts of the country. And everything is taken care of for you from start to finish.

You might find yourself on a quaint city walking tour, kayaking with a guide who points out the wildlife, touring a fort, flightseeing over majestic landscapes, or exploring a museum.

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Iphone 16 pro max all new design upgrade promised insider claims, who is ebrahim raisi iran s president nicknamed butcher of tehran dies in helicopter crash, american cruise lines’ small ships are all-inclusive.

The all-inclusive experience here is a huge selling point. One of the reasons American Cruise Lines is booked out well in advance is because it makes traveling so easy. Everything, including food, beverages (yes, even the alcoholic kind), entertainment and educational presentations, most excursions, Wi-Fi, port taxes, and even gratuities is included. In fact, domestic flights, pre- and post-cruise hotel stays, and ground transportation are part of your package as well. In other words, you won’t be nickel-and-dimed with this line. Make a phone call to book, answer another call to arrange your flight, and that’s the extent of your effort.

The staterooms on American Cruise Lines' small ships are the largest in the industry, and all new ... [+] ships sport private balconies.

Once you arrive, you’ll be thrilled to see your stateroom. While cruise ships are known for making the most of tiny spaces, American Cruise Lines boasts the largest cabins in the industry and more space per passenger for moving around, securing a lounge chair, or selecting your seat at dinner. One hundred percent of cabins face outward, and all new ships have floor-to-ceiling glass doors that open to private balconies. Views are unobstructed in rooms as well as dining areas, so these ships are especially appealing to those who have avoided cruises out of fear of claustrophobia. With so much space and light, those fears will be laid to rest.

Perhaps one of the most impressive selling points is that American Cruise Lines’ ships meet the highest emissions standards and have tiny carbon footprints. The line incorporates the latest technology, including a bow that opens like a drawbridge from which a powered passenger gangway emerges. This allows for bow landings and ensures the ship can navigate into areas most ships could never traverse.

Small Ship Dining Is Relaxed, Not Hurried Or Crowded

The dinner experience on a small ship in the American Cruise Line is intimate and tailored to your ... [+] dietary restrictions.

While small ships don’t offer casinos and grand productions, what they do have are talented musicians, a cocktail hour with a beautiful array of hors d'oeuvres, and educational speakers. Some of American Cruise Lines’ offerings include Mark Twain and literary experts on the Mississippi River cruise, biologists and ecologists on Florida cruises, and Lewis and Clark experts on the Columbia and Snake River cruises – sometimes the experts even accompany cruisers on excursions to further enhance those experiences. And you can expect dining to be more intimate, more gourmet-leaning, and adaptable for vegans, vegetarians, and so on. This attention to individual needs is one of the many benefits of the small ship experience.

American Cruise Lines is the only line in the U.S. that offers both river and coastal cruises, and the new addition of coastal cats provides adventure opportunities for cruisers who love the idea of getting some wave action. If you’ve only done ocean cruising, it may be a great way to dip your toes into river cruising. But if you’re brave enough to jump all the way in, river cruising can provide a totally different – and totally blissful – experience.

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Russian Disinformation Videos Smear Biden Ahead of U.S. Election

Many of the videos are trying to appeal to right-wing voters with fake messages about President Biden, experts say.

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By Julian E. Barnes and Steven Lee Myers

Julian Barnes, who covers U.S. intelligence agencies, and Steven Lee Myers, who covers misinformation, have been reporting on Russian efforts to influence the 2024 presidential election.

Last month, a video began circulating on social media purporting to tell the story of an internet troll farm in Kyiv targeting the American election.

Speaking in English with a Slavic accent, “Olesya” offers a first-person account of how she and her colleagues initially worked in support of President Volodymyr Zelensky of Ukraine. Then, she says, after a visit by mysterious Americans who were “probably C.I.A.,” the group began sending messages to American audiences in support of President Biden.

“We were told our new target was the United States of America, especially the upcoming elections,” the woman in the video says. “Long story short, we were asked to do everything to prevent Donald Trump from winning the elections.”

The video is fake, part of an effort to cloud the political debate ahead of the U.S. elections.

U.S. officials say the video is consistent with Russian disinformation operations as internet warriors aligned with Russia appear to be honing their strategy. Some of the old tactics of 2016 or 2020 could be used again, with new refinements.

An analysis of the video done by U.S. intelligence agencies found that the voice of “Olesya” was synthetically generated, an intelligence official said Thursday, a potential sign of how Russian operatives are blending new techniques with old tactics.

While there has been much hand-wringing over the role that artificial intelligence could play this year in fooling voters, current and former officials said that videos were one of the most immediate threats.

Microsoft said the video featuring “Olesya” probably came from a group it calls Storm-1516, a collection of disinformation experts who now focus on creating videos they hope might go viral in America.

The group most likely includes veterans of the Internet Research Agency, a Kremlin-aligned troll farm that sought to influence the 2016 election. The agency was run by Yevgeny Prigozhin, the founder of the Wagner mercenary group who led a rebellion against the Kremlin and then was killed in a plane crash that American and allied officials believe was orchestrated by Russian intelligence agencies.

Microsoft said the group also included people associated with Valery Korovin, the figurehead of an obscure Moscow-based think tank called the Center for Geopolitical Expertise, a conservative organization affiliated with Aleksandr Dugin, an ultranationalist writer who faces U.S. sanctions for his role in recruiting fighters for the war.

Russian operatives are leaning into videos, many of them that falsely purport to be made by independent journalists or whistle-blowers. The videos, opposed to blog or social media posts, are more likely to spread beyond the conspiratorial fringes of America and become part of mainstream discourse.

On Wednesday afternoon, Avril D. Haines, the director of national intelligence, told the Senate Intelligence Committee that Russia was the most active threat to the coming election. Russia, she said, tries to erode trust in democratic institutions, exacerbate social divisions and undermine support for Ukraine.

“Russia relies on a vast multimedia influence apparatus, which consists of its intelligence services, cyberactors, state media proxies and social media trolls,” she said. “Moscow most likely views such operations as a means to tear down the United States.”

China has a sophisticated influence operation and is increasingly confident in its ability to affect election results, Ms. Haines said. But she added that the intelligence community assessed that China did not try to influence the 2020 presidential election, and that so far there was no information that China would be more active in this year’s contests.

Senator Mark Warner, Democrat of Virginia and the chairman of the Intelligence Committee, said that adversaries had a greater incentive than ever to intervene in elections but that the public had too often treated such meddling “as trivial or quaint.”

Clint Watts, the general manager of Microsoft’s Threat Analysis Center, said pushing out written disinformation with bots was largely a waste of time — in 2024 it is disinformation video that has the best chance of spreading with American audiences.

The C.I.A. video, Mr. Watts said, was a classic Russian tactic: accuse your adversary of the very thing you are doing. “When they say there’s a troll farm operated by Zelensky in Ukraine going after the U.S. election, what they’re saying is this is what we’re doing,” Mr. Watts said.

Walter Trosin, a spokesman for the C.I.A., said the agency was not involved in the activities described in the video.

“This claim is patently false and precisely the type of disinformation that the intelligence community has long warned about,” Mr. Trosin said. “C.I.A. is a foreign-focused organization that takes our obligation to remain uninvolved in American politics and elections very seriously.”

At the Senate hearing, Ms. Haines praised the C.I.A. for calling out the video publicly, saying it was an example of how the government will identify disinformation by Russia or other countries during the current election.

Multiple groups in Russia push out disinformation aimed at America . In addition to the videos, researchers and government officials say, Russia has created a handful of fake American local news sites and is using them to push out Kremlin propaganda , interspersed with stories about crime, politics and culture.

Gen. Paul M. Nakasone, who retired from the Army this year and is the former director of the National Security Agency, said the best defense to Russian disinformation remained the same: identifying it and publicizing the propaganda push. The United States, he said, needs to expand its information sharing both domestically and around the world so people can identify, and discount, disinformation spread by Moscow.

“The great antidote to all of this is being able to shine a light on it,” said General Nakasone, who last week was named as the founding director of Vanderbilt University’s new Institute for National Defense and Global Security. “If they are trying to influence or interfere in our elections, we should make it as hard as possible for them.”

Some mainstream Republicans have already warned fellow lawmakers to be wary of repeating claims that originated in Russian disinformation or propaganda.

“We see directly coming from Russia attempts to mask communications that are anti-Ukraine and pro-Russia messages, some of which we even hear being uttered on the House floor,” Representative Michael R. Turner, an Ohio Republican who is the chairman of the House Intelligence Committee, told CNN’s “State of the Union” on April 7.

Russia’s information warriors have pushed fake videos to spread lies about Ukraine , aimed at undermining its credibility or painting it as corrupt. Republican politicians opposed to sending more aid to Ukraine have repeated baseless allegations that Mr. Zelensky has tried through associates to buy a yacht, disinformation that first appeared on a video posted to YouTube and other social media sites.

Most of the videos produced by Storm-1516 fail to get traction. Others come close. A video pushed out on a Russian Telegram channel purported to show Ukrainian soldiers burning an effigy of Mr. Trump, blaming him for delays in aid shipments.

The video was highlighted on Alex Jones’s right-wing conspiracy site, InfoWars, and other English-language outlets. But it was quickly discounted — the purportedly Ukrainian soldiers had Russian accents and were masked.

“This campaign has been working to advance some of Russia’s key objectives, particularly that of portraying Ukraine as a corrupt, rogue state that cannot be trusted with Western aid,” Mr. Watts said.

Since last August, Microsoft has identified at least 30 videos produced by Storm-1516. The first ones were aimed at Ukraine. But others are trying to influence American politics by appealing to right-wing audiences with messages that Mr. Biden is benefiting from Ukrainian assistance.

Intelligence officials, lawmakers and security firms have warned about the use of artificial intelligence by China, Russia and other nation states intent on spreading disinformation. But so far, Russian groups like Storm-1516 have mostly avoided using A.I. tools, according to security firms.

“Many of the A.I. campaigns are easy to detect or unwind,” said Brian Murphy, the general manager of national security at Logically, which tracks disinformation. “A.I. is getting better, but it is still not at the stage this year wherein it is going to be used at the scale and with the quality some predict. Maybe in a year or so.”

Both government officials and outside experts, however, have said that A.I.-altered audio had proved more effective than altered videos. At the hearing on Wednesday, Ms. Haines highlighted a fake audio recording released in Slovakia two days before its parliamentary election. While quickly identified as fake, news and government agencies struggled to disclose the manipulation and the target of the fake recording lost a close election.

Outside experts have said that artificial intelligence has been used in some Russian propaganda videos to obscure accents. It is not clear exactly why a synthetic voice would have been used in the fake video of the C.I.A. troll farm.

But on Wednesday, Ms. Haines said artificial intelligence and other innovations “have enabled foreign influence actors to produce seemingly authentic and tailored messaging more efficiently at greater scale and with content adapted for different languages and cultures.”

For now, though, basic videos like the C.I.A. troll farm or yacht video that purport to have authentic narrators with access to exquisite information are the most prevalent threat.

In 2016, Russian-controlled propagandists could push out fake news articles or social media posts and, in some cases, have an impact. But now, those old techniques do not work.

“No one will pay attention to that nowadays,” Mr. Watts said. “You have to have a video form to really grab an American audience today, which 10 years ago was just not even technically that possible.”

Julian E. Barnes covers the U.S. intelligence agencies and international security matters for The Times. He has written about security issues for more than two decades. More about Julian E. Barnes

Steven Lee Myers covers misinformation and disinformation from San Francisco. Since joining The Times in 1989, he has reported from around the world, including Moscow, Baghdad, Beijing and Seoul. More about Steven Lee Myers

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